Top 5 Beauty Retail Apps on Android in Sweden Q1 2023

The first quarter of 2023 saw notable activity among the top 5 beauty retail apps on the Android platform in Sweden. Here's a closer look at their performance metrics, based on data from Sensor Tower.

Sephora - Make-up, Beauty experienced a significant increase in weekly downloads, peaking at 492 in the week of March 20. Weekly active users also showed a robust upward trend, starting from 10 in the week of February 20 and reaching 389 by March 20.

LOOKFANTASTIC -Beauty Shopping maintained a steady pace in weekly downloads, ranging from 23 to 44 throughout the quarter. Weekly active users fluctuated slightly, starting at 784 in late December and ending at 596 by the end of March.

BEAUTY BAY saw modest weekly downloads, with figures remaining relatively low but consistent, peaking at 23 in early January. Weekly active users remained stable, fluctuating between 109 and 154 throughout the quarter.

Lush Fresh Handmade Cosmetics experienced a noticeable increase in weekly downloads, reaching 46 by the end of March. Weekly active users grew from 23 in early March to 42 by the month's end.

Nykaa Fashion – Shopping App had a varied performance in weekly downloads, peaking at 27 in early January but dropping to 3 by the end of March. Weekly active users remained relatively stable, fluctuating between 42 and 63 throughout the quarter.

For more insights into the performance of these and other apps, visit Sensor Tower.